{"id":16506,"date":"2025-08-28T18:13:54","date_gmt":"2025-08-28T21:13:54","guid":{"rendered":"https:\/\/www.elvinodelmes.com.ar\/blog\/?p=16506"},"modified":"2025-08-28T18:13:55","modified_gmt":"2025-08-28T21:13:55","slug":"perspectiva-de-genero-en-el-sector-vitivinicola-2025","status":"publish","type":"post","link":"https:\/\/www.elvinodelmes.com.ar\/blog\/2025\/08\/perspectiva-de-genero-en-el-sector-vitivinicola-2025.html","title":{"rendered":"Perspectiva de G\u00e9nero en el Sector Vitivin\u00edcola 2025"},"content":{"rendered":"\n

Con el prop\u00f3sito de seguir construyendo una vitivinicultura argentina m\u00e1s inclusiva y alineada a los Objetivos de Desarrollo Sostenible, Wines of Argentina<\/strong> present\u00f3 el informe de Perspectiva de G\u00e9nero en el Sector Vitivin\u00edcola, un estudio elaborado en conjunto con Bodegas de Argentina<\/em> y Amfori<\/em> en el marco de su programa Red Sustenta Vitis, <\/strong>cofinanciado por la Uni\u00f3n Europea.<\/p>\n\n\n\n

La exposici\u00f3n del estudio se realiz\u00f3 en el encuentro regional de Pacto Global Argentina<\/strong>, que se llev\u00f3 a cabo el 27 de agosto<\/strong> en La Enoteca, Ciudad de Mendoza, y reuni\u00f3 a l\u00edderes del sector empresarial, organismos internacionales y actores clave del ecosistema local, entre ellos Romain Zivy, Director en Argentina de la Comisi\u00f3n Econ\u00f3mica para Am\u00e9rica Latina y el Caribe (CEPAL); Eduardo Gorchs, CEO de Siemens y Presidente de Pacto Global Argentina; y Diego Trabucco, CEO del Grupo Aconcagua Energ\u00eda.<\/p>\n\n\n\n

En su tercera edici\u00f3n, este informe analiza la situaci\u00f3n actual del sector en t\u00e9rminos de participaci\u00f3n, liderazgo, brechas de g\u00e9nero, pol\u00edticas de cuidado y sostenibilidad, y constituye una herramienta estrat\u00e9gica para impulsar transformaciones reales dentro de la industria, a partir de la coordinaci\u00f3n metodol\u00f3gica de Perspectivas Consultora, especializada en g\u00e9nero y diversidad.<\/p>\n\n\n\n

Compromiso con la equidad para una industria m\u00e1s competitiva<\/h2>\n\n\n\n

Este a\u00f1o, los datos muestran que, si bien hubo avances, a\u00fan persisten desigualdades estructurales: solo 3 de cada 10 personas que trabajan en el sector son mujeres<\/strong>, y su presencia en cargos de liderazgo se mantiene por debajo del 35%<\/strong>, habiendo aumentado \u00fanicamente en el \u00e1rea de gerencias, a comparaci\u00f3n del informe anterior. Adem\u00e1s, el estudio destaca que un 91% de las bodegas no implementan pol\u00edticas de conciliaci\u00f3n laboral<\/strong>, y que a\u00fan persisten pr\u00e1cticas sexistas naturalizadas<\/strong> en estos entornos laborales.<\/p>\n\n\n\n

\n

\u201cDesde Wines of Argentina creemos que no hay sostenibilidad sin equidad. Por eso apostamos a la educaci\u00f3n como herramienta de cambio y a diagn\u00f3sticos que permitan implementar acciones concretas para alcanzar una vitivinicultura socialmente responsable, diversa y competitiva\u201d,\u00a0<\/em>destac\u00f3 Magdalena Pesce, CEO de Wines of Argentina<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n

El encuentro, llevado adelante por Pacto Global Argentina<\/strong> con el apoyo de empresas aliadas como Grupo Avinea y Grupo Aconcagua Energ\u00eda, incluy\u00f3 paneles sobre inteligencia artificial y sostenibilidad, adem\u00e1s de casos de \u00e9xito del \u00e1mbito agroindustrial y energ\u00e9tico.<\/p>\n\n\n

\n
\"\"
Andr\u00e9s Valero (Grupo Avinea), Magdalena Pesce (WofA), Eduardo Gorchs (Siemens y Pacto Global), Jimena Latorre (Ministra de Energ\u00eda y Ambiente de Mendoza), Patricia Malnati (Vice Pacto Global) y Flavio Fuertes (CEO Pacto Global)<\/figcaption><\/figure>\n<\/div>\n\n\n

Acerca de WINES OF ARGENTINA<\/a><\/strong><\/h2>\n\n\n\n

Desde 1993, Wines of Argentina promueve la marca y la imagen pa\u00eds de los vinos argentinos en todo el mundo. Adem\u00e1s, desempe\u00f1a su papel en la orientaci\u00f3n de la estrategia de exportaci\u00f3n de Argentina, estudiando y analizando los cambios en mercados clave: Estados Unidos y Canad\u00e1, Reino Unido y Europa, Asia y Am\u00e9rica Latina. La organizaci\u00f3n tiene como objetivo colaborar en la consolidaci\u00f3n de Argentina entre los principales pa\u00edses exportadores de vino y contribuir al \u00e9xito global de la industria vitivin\u00edcola nacional a trav\u00e9s de la construcci\u00f3n de la marca \u201cVino Argentino\u201d, elevando la percepci\u00f3n positiva en el trade, referentes de opini\u00f3n y p\u00fablicos de consumo.<\/p>\n\n\n\n

Redes sociales<\/strong>: X<\/a>,\u00a0Facebook<\/strong><\/a>\u00a0e\u00a0<\/strong>Instagram<\/strong><\/a><\/p>\n\n\n\n

www.winesofargentina.com<\/strong><\/a>
<\/strong>blog.winesofargentina.com<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Pacto Global Argentina: el estudio de g\u00e9nero muestra que 3 de cada 10 personas que trabajan en el sector vitivin\u00edcola son mujeres.<\/p>\n","protected":false},"author":1,"featured_media":16511,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Pacto Global Argentina: el estudio de g\u00e9nero muestra que 3 de cada 10 personas que trabajan en el sector vitivin\u00edcola son mujeres.","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1469,1463],"tags":[1772,1771,1773,1774],"class_list":["post-16506","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interes","category-noticias","tag-genero","tag-mujeres","tag-wines-of-argentina","tag-wofa"],"yoast_head":"\nPerspectiva de G\u00e9nero en el Sector Vitivin\u00edcola 2025 - 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